Torc Takes CES 2025
The new year, and Torc's 20th Anniversary, kicked off in Las Vegas
Torc started 2025 – its 20th anniversary year – in a big way, by making a splash at CES in Las Vegas, January 7-10, 2025. As guests of partner Aeva, one of Torc’s newest autonomous trucks took center stage in the booth, sparking conversations and questions from CES attendees and visitors.
Many booth visitors approached with questions from a freight company owner/operator perspective, and spoke with Torc’s own truck drivers, asking about the truck and its technology, as well as product market entry, parameters, and software availability. With the Torc truck on hand to act as the Aeva show-and-tell example, our Torc team happily explained the use of the Aeva sensors in visualizations. A healthy portion of questions came from international attendees looking for solutions to their own supply chain issues, proving autonomous trucking’s market continues to widen.
Additionally, the Aeva booth hosted a panel, Deploying Autonomous Trucks at Scale, moderated by Richard Bishop, of Bishop Consulting. Torc CEO Peter Vaughn Schmidt joined in the conversation, along with Joanna Buttler, the head of the global autonomous technology group at Daimler Truck, and Soroush Salehian, co-founder and CEO of Aeva. Watch the panel below.
“Partnerships are the backbone of our work and our company, and so being at CES with Aeva shows the commitment we have to creating an autonomous ecosystem with technology, freight logistics, and more,” said Walter Grigg, Customer & Partnerships Management Director.
“Starting 2025 here sets our pace for the year,” said Andrew Culhane, who celebrated his 17th Torc anniversary while at CES. “We ended 2024 on an upswing and we’re continuing to get out there, showing what 20 years of Torc innovation is doing to drive the future of freight.”
An industry only event, CES hosts presentations of new products and technologies. The first “Consumer Electronics Show” was held in Chicago in 1967, where new technology such as pocket radios and TVs with integrated circuits were displayed. This year, AI, automotive and smart home technology held center stage.
Click through the pictures below to get an idea of Torc and Aeva at CES 2025.
